Most homeowners don't think about their gutters until water pours over the edge in a storm. The AI handles the hours of work that make a gutter company easier to find on Google, the map and ChatGPT, and Night Fox decides what gets done. Every call and form is traced to its source, so you see which cleanings turned into installs.
Illustration: an AI assistant answering a question by naming a gutter company, the call that follows, traced to that answer, and what it turned into.
Sound familiar?
01 · Invisible
When the gutters overflow, people search, look at the map and call one of the first few names. If your listing is thin or your hours are wrong, that call goes down the street.
How to Get Recommended by ChatGPTIllustration: a storm-day search for gutter repair, with two competitors in the map ahead of your company.
02 · Burned
Google's top-of-page bid for "gutter installation" ran as high as $85.42 a click in Raleigh-Durham in November 2026. If those clicks aren't tied to jobs, a cleaning request costs you as much as a whole-house install.
Illustration: expensive ad clicks for gutter searches, with no record of which became jobs.
03 · Held Hostage
The tracking number on your trucks, your site and the magnets you leave after a cleaning sits in your old agency's account. Cancel them and they keep it, along with the customers who call it every fall.
How to Leave an Agency Without Losing Your DomainIllustration: the phone number on a gutter company's trucks and magnets, kept in a former agency's account.
04 · Kept Guessing
A $225.00 cleaning and a $3,850.00 seamless install both count as one lead. If your report can't tell them apart, you can't see which sources bring the work worth having.
Illustration: a marketing report that counts leads but can't tell cleanings from installs.
All four have a fix. Look at what gutter clicks cost, and when searches jump.
Show MeWhat a Click Costs
Google's own top-of-page bid ranges for homeowners looking for new gutters. In Orlando, searches for it hit 3,600 in December 2025, against an average month's 1,000. Being found in the map's regular listings or an AI answer has no per-click cost.
| Market | “gutter installation”, cost per click |
|---|---|
| Seattle-Tacoma | $8.43 to $85.00 720 Searches a Month |
| Orlando-Daytona Beach-Melbourne | $10.69 to $72.15 1,000 Searches a Month |
| Raleigh-Durham | $7.92 to $85.42 320 Searches a Month |
| Spokane and Coeur d'Alene | $8.21 to $65.04 110 Searches a Month |
Google Ads Keyword Planner, top-of-page bid range per click and average monthly searches for “gutter installation” by TV market area. Pulled November 5, 2026.
Step 1 · Getting Found
When water pours over the edge, homeowners ask Google, the map or ChatGPT who can come out this week. We build a page for each gutter service you want more of, from seamless installs to guards, and for the towns you serve, and we keep your hours and service area right wherever they show up.
Illustration: a gutter company named in a Google Maps result and an AI answer.
Step 2 · Tracking the Calls
Calls and quote forms land in the app as they come in, tagged with the search, map listing or ad behind them. You keep your main number. The tracking numbers that forward to it are registered to your business.
Illustration: the day's calls and forms for a gutter company, each with where it came from.
Step 3 · Counting What Paid Off
Mark each lead as what it became, including the cleaning customer who calls back for guards, and the app shows which sources bring installs and what each job cost you, to the cent.
Illustration: a week of work for a gutter company, each job traced to the source that brought it.
Your Site
Fast, plain and easy to call or book from, with your service area and gutter guards up front. Your site is designed for gutter companies and wears your brand, your trucks and your installs. Here's where your service pages start:
Hold Your Territory
Gutter territories are drawn from ZIP codes and sized by how many people there search for gutter work. Most clients hold theirs. While you hold yours, we won't take on another gutter company in it, and if you also do roofing or siding, gutters stays your territory as long as it's your main work. A few are already taken.
Is your territory open?
Then you'll see whether your territory's open and your price range. We only ask your name after that.
Check My MarketingRelated Industries
Storm calls, repairs and the replacements that make your year.
Read More SidingMarketing for Siding CompaniesWhole-house projects won long before the install.
Read More Foundation RepairMarketing for Foundation Repair CompaniesWorried homeowners, inspections and pier jobs.
Read More All IndustriesEvery Industry We Work WithOver 100 kinds of local business besides gutter companies, grouped by what they do.
Read MoreFAQ
No. Your main number stays on your trucks, your magnets and your Google profile. Tracking numbers forward to it, so you can see where each call came from while last year's cleaning customers still reach you.
Yes. We run them, along with Google's pay-per-lead ads, in accounts you own, and Google bills you for the spend. Each call is traced to the job it became, so a $225.00 cleaning and a $3,850.00 install don't look the same in your numbers.
Often. Every cleaning call is tracked, and when one turns into guards or new gutters later, you mark it, so you can see what cleaning work is really worth to you.
Yes. They're on your Google Business Profile, which stays yours. Your site puts them in front of homeowners getting quotes, and you'll see each new one arrive.
You're live within 30 days, and calls are tracked from week one. Climbing the map and the AI answers usually takes months and depends on how many gutter companies near you want the same calls. Luc will look at your area and give you a straight answer before you sign.
The AI drafts each page from your services and install photos. We rewrite it with what only you know, like which guards you install and why, and you read every page before it goes live.
Plans go from $500.00 to $3,500.00 and up a month, sized by your team or yearly revenue, whichever is bigger, plus a one-time build fee quoted for your company. There's no term: it's month to month, and 30 days' notice cancels it.
What you own, what it costs, the contract and getting started, all searchable.
Read the FAQWhen you call, you get the founder, never an account manager.
Answer a few questions and we'll tell you if your territory's open, then show you exactly where your gutter company stands.
Check My MarketingWho You'll Talk To
You'll be talking with me, the founder. I've been building sites and getting businesses found for 25 years. I'll tell you the truth about your market, even if the truth is you don't need me.
Luc Boone, Founder