Industries · Health and Medical

New patients read before they call, and they're checking more than your stars.

People pick a practice by reading: reviews, the insurance you take, whether you're seeing new patients and how soon. The AI does the hours of work to make your practice easier to find on Google, the map and ChatGPT, and Night Fox decides what's worth doing. Every call and form is traced to where it came from, so you see which ones became patients.

Find Yours

Pick your industry. Each one has its own searches and its own territory.

Health and Medical

What we pay attention to.

01 · First Questions

Insurance and openings come first.

Which plans you accept, whether you're taking new patients and how soon they can be seen each get a clear place on your site, where Google and the AI answers can read them too.

How Your Site Works

02 · Directories

AI answers lean on health directories.

Sites like Healthgrades and Zocdoc often show up when people ask an AI about doctors and dentists. We keep your details the same there and everywhere else you're listed.

How Getting Found Works

03 · Each Treatment

Some new patients are worth much more than others.

An implant case, a surgery consult or a full course of therapy is a different patient from a one-time visit. Each treatment you want more of gets its own page, and you mark what each new patient came in for, so you can see which sources bring the work that matters.

How Reporting Works

04 · The Rules

Health ads come with extra rules.

Google limits how some medical services can be advertised, and some need certification first. We check what applies to your practice before anything runs, and Luc looks at some specialties personally before we talk about price.

FAQ

What owners ask us.

Can my site list the insurance plans we accept?

Yes. It's one of the first things new patients look for, and it gets its own page so Google and the AI answers can find it too.

We have more than one location. Does that work?

Yes. Each location gets its own page with its own hours, team and details, and each one's calls can come in on their own tracking number.

Do you sign a HIPAA business associate agreement?

No. Night Fox isn't built to hold health records, and we don't sign HIPAA business associate agreements. Forms on your site come through Night Fox, and our privacy policy asks people not to send medical details through them, so keep them for getting in touch. Calls to your tracking numbers play a short notice that they may be recorded. Ask Luc on your first call how that fits your practice, before you sign anything.

We do more than one of these. Which territory do we hold?

The one for your main industry. A general dentistry practice that also does orthodontics holds the general dentistry territory, and an orthodontist nearby can still work with us. The other work you do still gets its own pages.

What does it cost for a practice?

Plans run from $500.00 to $3,500.00 and up a month, sized by your team or your yearly revenue, whichever is bigger, plus a one-time fee for the first build. It's month to month, with 30 days' notice to cancel.

Who writes the pages?

The AI drafts each page from your services and photos, we rewrite it with what only your business knows, and you read it before it goes live.

What if my kind of business isn't listed?

Type it into the marketing check anyway. We work with service businesses that have a team behind them, and Luc looks at anything unlisted personally.

Get started.

Answer a few questions about your business. If your territory's open, grab a time and Luc will show you exactly where you stand.

Check My Marketing

Who You'll Talk To

You'll be talking with me, the founder. I've been building sites and getting businesses found for 25 years. I'll tell you the truth about your market, even if the truth is you don't need me.

Luc Boone, Founder