New windows cost real money, so homeowners get a few quotes and read everything first. The AI does the hours of work to make your window company easier to find on Google, the map and ChatGPT, and Night Fox decides what's worth doing. Every call and form keeps its source all the way to the signed contract, so you see which marketing sells windows.
Illustration: an AI assistant answering a question by naming a window company, the call that follows, traced to that answer, and what it turned into.
Sound familiar?
01 · Invisible
National window brands spend heavily to be everywhere. When a homeowner asks ChatGPT who replaces windows nearby, it works from what it can read, and if your installs, towns and reviews aren't there, it has little to say about you.
How to Get Recommended by ChatGPTIllustration: an AI answer recommending two national window brands to a homeowner.
02 · Burned
Google's top-of-page bid for "window replacement" ran as high as $151.75 a click in Seattle in November 2026. If those clicks aren't tied to signed jobs, you can't tell a buyer from someone pricing a single pane.
Illustration: expensive ad clicks for window searches, with no record of which became signed jobs.
03 · Held Hostage
The company that built your site registered the domain to itself, and the tracking numbers on your estimates sit in its account. Leaving would mean a new domain and years of project photos left behind, which is why they don't worry about you leaving.
How to Leave an Agency Without Losing Your DomainIllustration: a vendor holding a window company's domain, tracking numbers and project photos in its own name.
04 · Kept Guessing
A window sale takes weeks: the call, the in-home estimate, the follow-up. If the lead's source gets lost along the way, you can't tell which marketing actually sells windows.
Illustration: a sales log where most signed window jobs have no known source.
Each of these can be fixed. Start with what a window replacement click costs.
Show MeWhat a Click Costs
Google's own top-of-page bid ranges for the most common window search. Every click is someone weighing a big purchase, and a regular map listing or a mention in an AI answer isn't paid for by the click.
| Market | “window replacement”, cost per click |
|---|---|
| Seattle-Tacoma | $24.97 to $151.75 880 Searches a Month |
| Orlando-Daytona Beach-Melbourne | $26.16 to $111.36 590 Searches a Month |
| Raleigh-Durham | $22.42 to $110.57 480 Searches a Month |
| Spokane and Coeur d'Alene | $12.87 to $86.91 170 Searches a Month |
Google Ads Keyword Planner, top-of-page bid range per click and average monthly searches for “window replacement” by TV market area. Pulled November 5, 2026.
Step 1 · Getting Found
Before anyone books an estimate, they ask Google, the map and ChatGPT which local window companies are worth a call. We build a page for each product and service you want more of, from whole-house replacement to patio doors, and for the towns where your installs are, and we keep your details right wherever they show up.
Illustration: a window company named in a Google Maps result and an AI answer.
Step 2 · Tracking the Calls
Calls and estimate forms show up in the app as they come in, and each one keeps its source through the in-home visit and the follow-up. Your main number never changes; tracking numbers registered to your business forward to it.
Illustration: the day's calls and forms for a window company, each with where it came from.
Step 3 · Counting What Paid Off
When an estimate turns into a contract weeks later, mark it signed, and the app shows which sources sell whole houses and what each signed job cost you, to the cent.
Illustration: a week of work for a window company, each job traced to the source that brought it.
Your Site
Clear, fast and easy to book an estimate from, with your brands, warranties and financing where people look. Your site is designed for window companies and wears your brand, your installs and your crews. We start you with a page for each of these:
Hold Your Territory
Each window territory is a set of ZIP codes, sized by how many homeowners there search for new windows. Most clients hold theirs, and while you do, we won't take on another window company there, local or national. If you sell doors too, your territory is still windows, as long as windows are most of your work. Some are already taken.
Is your territory open?
Then you'll see whether your territory's open and your price range. We only ask your name after that.
Check My MarketingRelated Industries
Whole-house projects won long before the install.
Read More RoofingMarketing for Roofing CompaniesStorm calls, repairs and the replacements that make your year.
Read More HVACMarketing for HVAC CompaniesAC repair in July, heat pumps, and maintenance plans that renew.
Read More All IndustriesEvery Industry We Work WithOver 100 kinds of local business besides window companies, grouped by what they do.
Read MoreFAQ
No. Your main number stays on your trucks, your estimate sheets and your Google profile. Tracking numbers forward to it, so you can see where each request came from while past customers keep calling the number they know.
Yes, along with Google's pay-per-lead ads, in accounts you own, with Google billing you directly for the spend. Each request is traced to whether it signed, so you can see which $138.40 clicks sold windows and which priced a single pane.
We can make you easier to find in the local searches and AI questions where a local installer belongs, and show you exactly what each lead cost. We won't promise to outspend a national brand, because nobody honestly can.
Yes. Reviews live on your Google Business Profile, which stays yours whatever happens. Your site shows them to homeowners comparing quotes, and you'll see new ones as they're posted.
Expect the site live within 30 days and calls tracked from the first week. Climbing the map and the AI answers usually takes months, and depends on how hard local and national window companies compete for the same searches. Luc will tell you honestly how crowded your market is before you sign.
The AI drafts each page from your products and install photos. We rewrite it with what only you know, like the brands you carry and how your warranty works, and you read it before it goes live.
From $500.00 to $3,500.00 and up a month, sized by your team or yearly revenue, whichever is bigger, plus a one-time build fee we quote for your company. You pay month to month and can leave with 30 days' notice.
What you own, what it costs, the contract and getting started, all searchable.
Read the FAQWhen you call, you get the founder, never an account manager.
Answer a few questions and we'll tell you if your territory's open, then show you exactly where your window company stands.
Check My MarketingWho You'll Talk To
You'll be talking with me, the founder. I've been building sites and getting businesses found for 25 years. I'll tell you the truth about your market, even if the truth is you don't need me.
Luc Boone, Founder